"Ihalainen, Jesse" - Selaus tekijän mukaan Jyväskylän ammattikorkeakoulu
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Strategizing for better Fan Engagement - Views through three Finnish sport organizations.
Ihalainen, Jesse; Ihalainen, Jesse (2022)The purpose of the thesis was to study the fan engagement of three different sports organizations located in Jyväskylä. The goal of the thesis was to investigate how Central Finland’s sports teams might increase fan ...