"Härmä, Olli" - Selaus tekijän mukaan Vaasan ammattikorkeakoulu
-
Smart Shoppers in Finland: New shopping attitude and response of retailers
Härmä, Olli (Vaasan ammattikorkeakoulu, 2011)The aim of the bachelor thesis is to show the inexorable development of the trend Smart Shopping and the necessity of retailers to adapt and to react on this shopping attitude. In the theoretical part, the briefly elucidated ...