Board game for co-creating ecosystem based circular economy business models
Santonen, Teemu; Purola, Aletta; Nevmerzhitskaya, Julia (2020)
Santonen, Teemu
Purola, Aletta
Nevmerzhitskaya, Julia
Editoija
Bitran, Iain
Conn, Steffen
Gernreich, Chris
Heber, Michelle
Huizingh, K.R.E.
Kokshagina, Olga
Torkkeli, Marko
International Society for Professional Innovation Management
2020
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi-fe2022050532804
https://urn.fi/URN:NBN:fi-fe2022050532804
Tiivistelmä
This study conceptualize and empirically tests a serious board game for co-creating ecosystem based Circular Economy Business Models (CEBMs) in a multi stakeholder setup. The board game targeted to the birth stage of ecosystem development is taking advantage of prior scientific knowledge by utilizing circular economy strategies derived from the CE literature. Theoretical justifications for the game design choices and practical examples of the game are presented. The empirical testing results grounded of the adapted Technology Acceptance Model model verified the user acceptance of the suggested board game. Playfulness and easy to use were significant predictors of the attitude towards using the game, while usefulness was predicting the intention to use the game again. However, teachers and practitioners perceptions towards the game differed and also having good CE knowledge reduced the usefulness perception.