Intuition in sales – strengths and perils
Kallio-Gerlander, Jaana (2022)
Kallio-Gerlander, Jaana
Turun ammattikorkeakoulu
2022
All rights reserved. This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi-fe2022082556320
https://urn.fi/URN:NBN:fi-fe2022082556320
Tiivistelmä
Steve Jobs, the founder of Apple, and English chemist Rosalind Franklin, who participated in solving the structure of DNA, have both said that they have used and use intuition. Jobs in making strategic business decisions in a complex and quickly changing operating environment and Franklin when she felt that the research was not progressing, and she could not find any options.
Intuition plays a strong part in humanity. At some level, it is in all of us. We may use it in decision-making, interaction, or reasoning, either knowingly or unknowingly.
Albert Einstein defined intuition as a sacred gift and the rational mind its faithful servant. According to Einstein, society, constructed by humans and focused on analytic reasoning, had however forgotten the role and importance of intuition.
Intuition plays a strong part in humanity. At some level, it is in all of us. We may use it in decision-making, interaction, or reasoning, either knowingly or unknowingly.
Albert Einstein defined intuition as a sacred gift and the rational mind its faithful servant. According to Einstein, society, constructed by humans and focused on analytic reasoning, had however forgotten the role and importance of intuition.