"advertising" - Selaus asiasanan mukaan Opinnäytetyöt (Käyttörajattu kokoelma)
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Branded television content – a beneficial way to build a brand
(2022)Branded television content or advertiser-funded programming is a form of marketing where a brand decides to co-produce a television program to help support its brand building initiatives. This kind of marketing can be a ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
Consumer Attitudes Towards Online Social Media Video Advertisements
(2023)In today’s digital online environment, social media has greatly influenced consumer purchasing habits leading them to spend more than they otherwise would despite record high inflation during the pandemic. Younger generations ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
The Effects of Superbowl Advertisements on European Advertisement Trends
(2023)The purpose of the thesis was to find out the impact of Super Bowl advertisements and general trends on European trends and consumer behavior within the European continent. One objective was to research how these trends ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
Using Instagram for restaurant marketing
(2022)This is a research -based thesis and this study's objective is to examine the potential of Instagram for restaurant marketing. The impacts of Instagram marketing in the Helsinki restaurant industry are the focus of this ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad