Adding value to customers by improving supply chain performance management for VuHai Company Ltd.
Le, Chau (2012)
Le, Chau
HAAGA-HELIA ammattikorkeakoulu
2012
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2012120418357
https://urn.fi/URN:NBN:fi:amk-2012120418357
Tiivistelmä
The overall aim of this thesis was to measure and assess the current supply chain performance of one case company. The specific objective was to suggest the right actions to improve the supply chain performance in order to add value to customers. The research focused on VuHai Company Ltd, the Vietnamese commissioning company, which produces and exports its construction steel products to Asian countries, USA and Australia.
The theoretical framework was established on the key attribute of supply chain, supply chain measurement method and the KPIs for accessing the supply chain performance. This was the framework for the empirical research.
The main research method is qualitative. The data collection method included unstructured interviews and semi-structured interviews. The purpose of the research tools was to collect the opinions and information on the current supply chain performance.
It was found that there were many serious problems happening in the case company’s supply chain including the information flow problems, inventory problems, a poor customer service level, and a lack of using technology in the supply chain. Based on these problems, improvement actions were suggested. The company needs to change its work method, offer training to employees in using and applying technology tools to their works, and implement the ERP software package to the supply chain.
The theoretical framework was established on the key attribute of supply chain, supply chain measurement method and the KPIs for accessing the supply chain performance. This was the framework for the empirical research.
The main research method is qualitative. The data collection method included unstructured interviews and semi-structured interviews. The purpose of the research tools was to collect the opinions and information on the current supply chain performance.
It was found that there were many serious problems happening in the case company’s supply chain including the information flow problems, inventory problems, a poor customer service level, and a lack of using technology in the supply chain. Based on these problems, improvement actions were suggested. The company needs to change its work method, offer training to employees in using and applying technology tools to their works, and implement the ERP software package to the supply chain.