CREATING A SUSTAINABLE DEVELOPMENT STRATEGY IN AN INDEPENDENT HOTEL, HURGHADA, THE RED SEA
Ali, Ali Mohamed (2020)
Ali, Ali Mohamed
2020
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2020112624642
https://urn.fi/URN:NBN:fi:amk-2020112624642
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Abstract
This research tackled a problem concerning hoteliers in Egypt. Their main priority is
generating income from foreign currency and job creation, instead of implementing or
understanding sustainable development in their operations.
The research was limited to small and independent hotels' adoption of sustainable
development practices in their functions and activities. This study examined how small and
independent hotels in the Red Sea could implement environmentally sustainable practices
in hotel operation. The conceptual framework consisted of sustainable development in
hospitality and hotels theories and stakeholder and corporate social responsibility
perspectives.
The research aimed to create a sustainable and environmental development strategy
in Hurghada independent hotel in the Red Sea. The research objectives were to identify the
critical sustainable development principles in hospitality operation in the Red Sea, and their
benefits for the hotels and apply them into hotels operations.
The research method of the study was participatory action research supplemented by a
qualitative approach incorporating observation, semi-structured interviews. Findings
revealed that there were limited sustainable practices in hotel operations. The high cost of
implementation was the main element for lack of sustainable practices in independent
hotels, and there was a need for government financial and education assistance, expert’s
advice and hotel associations guidelines.
The success of this study could contribute to the adoption of practices by hoteliers and
policymakers in their effort towards sustainable development functions.
This research tackled a problem concerning hoteliers in Egypt. Their main priority is
generating income from foreign currency and job creation, instead of implementing or
understanding sustainable development in their operations.
The research was limited to small and independent hotels' adoption of sustainable
development practices in their functions and activities. This study examined how small and
independent hotels in the Red Sea could implement environmentally sustainable practices
in hotel operation. The conceptual framework consisted of sustainable development in
hospitality and hotels theories and stakeholder and corporate social responsibility
perspectives.
The research aimed to create a sustainable and environmental development strategy
in Hurghada independent hotel in the Red Sea. The research objectives were to identify the
critical sustainable development principles in hospitality operation in the Red Sea, and their
benefits for the hotels and apply them into hotels operations.
The research method of the study was participatory action research supplemented by a
qualitative approach incorporating observation, semi-structured interviews. Findings
revealed that there were limited sustainable practices in hotel operations. The high cost of
implementation was the main element for lack of sustainable practices in independent
hotels, and there was a need for government financial and education assistance, expert’s
advice and hotel associations guidelines.
The success of this study could contribute to the adoption of practices by hoteliers and
policymakers in their effort towards sustainable development functions.