Internal communication as a motivation tool in the continuous improvement environment: case DHL Express
Valakhanovich, Alesia (2020)
2020
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2020052915192
https://urn.fi/URN:NBN:fi:amk-2020052915192
Tiivistelmä
Motivation is the key issue in the working society. The motivation of employees is connected with good internal communication. However, this kind of connection is not easily explained. Author of the thesis looking through internal communication definitions and motivation materials to introduce both topics. Then research questions are leading in the way to connect internal communication and the research team’s motivational level.
The accent is made on the implementation of social media to improve team motivation and increase team engagement in the continuous improvement environment of the DHL Express (Finland) company. As the thesis is part of the company’s First Choice strategy, the thesis collects information useful for future communicational projects inside the research team also.
The purpose of this thesis is to investigate the need for implementation of new internal communication tools into the existing internal communication system of the company, finding a way if there is a need for improvements.
The research was held in the 2019 year. The target group is the team members of the Operational shift Terminal department in Vantaa headquarters. The specific of the Terminal’s communication system is having limited access to digital communicational technologies.
The outcome is a mild connection of internal communication with motivation in the research group, as to how the motivational level changes depending on the quality and reliability of the provided information. Therefore, to improve the situation in the researched department some recommendations are provided at the end of the thesis.
The accent is made on the implementation of social media to improve team motivation and increase team engagement in the continuous improvement environment of the DHL Express (Finland) company. As the thesis is part of the company’s First Choice strategy, the thesis collects information useful for future communicational projects inside the research team also.
The purpose of this thesis is to investigate the need for implementation of new internal communication tools into the existing internal communication system of the company, finding a way if there is a need for improvements.
The research was held in the 2019 year. The target group is the team members of the Operational shift Terminal department in Vantaa headquarters. The specific of the Terminal’s communication system is having limited access to digital communicational technologies.
The outcome is a mild connection of internal communication with motivation in the research group, as to how the motivational level changes depending on the quality and reliability of the provided information. Therefore, to improve the situation in the researched department some recommendations are provided at the end of the thesis.