"Chaudhuri, Manodip Ray" - Selaus tekijän mukaan Julkaisut

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    • Co-branding with Collective Sustainability Schemes : challenges and Opportunities for Sustainable Governance 

      Chaudhuri, Manodip Ray; Sorsa, Kaisa (Turku University of Applied Sciences, 2018)
      Co-branding involves the combination of two well-known brands. It is used to leverage strong brands. The aim of the article is to discuss the challenges and opportunities of co-branding with a collectively owned trademark ...

    • Sustainable Engagement in the Indian and Finnish Business 

      Sorsa, Kaisa; Chaudhuri, Manodip Ray
      Comments from Turku University of Applied Sciences : 99 (Turku University of Applied Sciences, 2018)
      This publication offers views on sustainability through six articles investigating a range of themes: co-branding and collective sustainability, blue growth and maritime spatial planning, the element of sustainability in ...