"Aveiro, David" - Selaus tekijän mukaan Julkaisut

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    • Developing Digital Media Service Value Creation by Using Emotion Data 

      Helander, Nina; Boedeker, Mika; Mäkelä, Leena
      Proceedings of the 15th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management (SciTePress, 2023)
      Digital transformation is not only changing the way value is created in service encounters, it is also offering new ways to gather and analyse data of customer behaviour and perceptions. This paper studies perceived customer ...