"kansainväliset markkinat" - Selaus asiasanan mukaan Julkaisut
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Global Market Entry for Finnish SME eCommerce Companies
(Talent First Network, 2021)The aim of this paper is to contribute to knowledge about the expansion of eCommerce (eCom) operations by small and medium-sized enterprises (SMEs) to global markets. We investigate the literature on eCom and reflect on ...