"kansainväliset markkinat" - Selaus asiasanan mukaan Julkaisut

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    • Global Market Entry for Finnish SME eCommerce Companies 

      Mäki, Marko; Toivola, Tuija (Talent First Network, 2021)
      The aim of this paper is to contribute to knowledge about the expansion of eCommerce (eCom) operations by small and medium-sized enterprises (SMEs) to global markets. We investigate the literature on eCom and reflect on ...