"Vătămănescu, Elena–Mădălina" - Selaus tekijän mukaan Julkaisut
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Collaborative brands – Digital Value Creation in the Collaborative Economy
Harmaala, Minna-Maari (SNSPA Faculty of Management, 2016)The collaborative economy is impossible to ignore; it is undeniably a global movement and represents a potential $335 billion market. The collaborative economy represents a new way of thinking about business, exchange, ...