"Backman, Peter" - Selaus tekijän mukaan Julkaisut
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Ghost Production: Applying the Servuction Model to Establish a Typology and Propose a Research Agenda for On-Demand Restaurant Food Delivery
Ashton, Mark; Tuomi, Aarni; Backman, Peter (Emerald Publishing, 2022)The rapid growth in volume and value of on-demand restaurant food delivery, accelerated by the COVID-19 pandemic, is causing a paradigm shift in the food service sector. However, there is a lack of hospitality management ...