"action research" - Selaus asiasanan mukaan Opinnäytetyöt
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Effectiveness of short-form video marketing in social media strategy
(2024)In the digital age, social media marketing is vital for organisations to engage with their audience and reach more people. This thesis examined the effectiveness of short-form video content as a social media marketing ... -
Identifying challenges with employee adoption of digital innovations and determining how to address them: An action research on MAN Truck & Bus Norway
(2023)Considering the recent technological advances, it is more important than ever for corporations to equip their staff with the necessary resources to adapt to the new possibilities. Research has shown the effectiveness of ...