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Problems in the online marketing of online shops in China : Case study: the Taobao online marketing policy
(Laurea-ammattikorkeakoulu, 2013)
With the development and popularization of the Internet, more and more people are choosing to trade via the Internet. For the Chinese market, online marketing is still in its infancy, and inevitably several problems exist. ...
Search engine optimization marketing research on the internet case: a case study of yuanju99.com
(Laurea-ammattikorkeakoulu, 2013)
With the rapid development of the internet, E-marketing is experienced by many people on a daily basis and search engine marketing is becoming one of the most effective methods of marketing. Whether through a pay-per-click ...
An exploration of the impact of information technology on China’s hotel industry : A case study of Hanting Inn
(Laurea-ammattikorkeakoulu, 2013)
With the rapid development of information technology, digital technology and e-commerce are playing an important role in the tourism industry, and modern information systems represent a major future direction for tourism ...