Business Analysis of Ming Zhu Real Estate Development Co. Ltd.
Lu, Huilin (2014)
Lu, Huilin
Savonia-ammattikorkeakoulu
2014
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2014121519759
https://urn.fi/URN:NBN:fi:amk-2014121519759
Tiivistelmä
Abstract
Ming Zhu Real Estate Development Co. Ltd. is a limited liability company in Lu’an City of Hefei Province, in China.
In 2002, Ming Zhu Company became a real estate company; the projects have the grand bazaar of Feixi Anhui, Kang Hong uptown, Jin Long uptown, Ming Zhu Square, JiangNanShiJia uptown and Ming Zhu International City.
Ming Zhu Company paid attention to their company and brand image. They clearly knew that high quality and good location are important. These factors are the internal advantages of Ming Zhu Company. Of course, they also recognized their internal disadvantages and are working to eliminate the negative factors.
From the view of population density, the customer demands are large; it is an opportunity for Ming Zhu Company. There are many competitors and they have considerable strength. With the relaxed government policy, the numbers of competitors will be increased. This threat requires that Ming Zhu Company should continue to innovate in order to attract more customers.
Analyzing the internal situation of Ming Zhu Company, it is significant to search the key to success. In conclusion, the basic key is capability of leaders, followed by the full preparation, government support, the quality assurance, the insistent spirit and belief and the cooperation.
Through the business analysis, there is a suggestion to Ming Zhu Company — subjoining an information technology department, firstly, they need to enrich the contents of official website and then they should manage all electronic materials of Ming Zhu Company in order to preventing every staff from doing something that damages the profits of company.
As a result of the analysis, the key for success of Ming Zhu Company was studied and the company got a comprehensive analysis of Ming Zhu Company. It is good to their development in the future.
Ming Zhu Real Estate Development Co. Ltd. is a limited liability company in Lu’an City of Hefei Province, in China.
In 2002, Ming Zhu Company became a real estate company; the projects have the grand bazaar of Feixi Anhui, Kang Hong uptown, Jin Long uptown, Ming Zhu Square, JiangNanShiJia uptown and Ming Zhu International City.
Ming Zhu Company paid attention to their company and brand image. They clearly knew that high quality and good location are important. These factors are the internal advantages of Ming Zhu Company. Of course, they also recognized their internal disadvantages and are working to eliminate the negative factors.
From the view of population density, the customer demands are large; it is an opportunity for Ming Zhu Company. There are many competitors and they have considerable strength. With the relaxed government policy, the numbers of competitors will be increased. This threat requires that Ming Zhu Company should continue to innovate in order to attract more customers.
Analyzing the internal situation of Ming Zhu Company, it is significant to search the key to success. In conclusion, the basic key is capability of leaders, followed by the full preparation, government support, the quality assurance, the insistent spirit and belief and the cooperation.
Through the business analysis, there is a suggestion to Ming Zhu Company — subjoining an information technology department, firstly, they need to enrich the contents of official website and then they should manage all electronic materials of Ming Zhu Company in order to preventing every staff from doing something that damages the profits of company.
As a result of the analysis, the key for success of Ming Zhu Company was studied and the company got a comprehensive analysis of Ming Zhu Company. It is good to their development in the future.