Viitteet 1-2 / 2
Centralization process in procurement of maintenance, repair and operations (mro) items: Case company X
(Yrkeshögskolan Arcada, 2016)
This thesis documents the process of a centralization project for Maintenance, Repair and Operations (MRO) procurement and the incentives behind the project, as well as discusses the problem attributes, and recommends ...
Public Relations as a Marketing Strategy
(Arcada - Nylands svenska yrkeshögskola, 2013)
This thesis work focuses on Public Relations (PR) role in Marketing strategy as a tool to build and strengthen company brand image. Moreover, the thesis also distinguishes the difference between a Finnish PR company (Jolly ...