The importance and the needs of exercise amenities during hotel stay
Hietarinta, Anu (2017)
Hietarinta, Anu
Haaga-Helia ammattikorkeakoulu
2017
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2017060111692
https://urn.fi/URN:NBN:fi:amk-2017060111692
Tiivistelmä
This thesis aims to find out what are the exercise needs and wishes of hotel guests; what exercise amenities are desired, are guests willing to pay or travel to them and do the amenities affect guests’ hotel-choice. The main objective of this thesis is to give improvement ideas for the commissioning company, based on the findings of the research. The theoretical framework focuses on introducing the nature of hotel room as a product, the importance of additional and support products, factors affecting hotel-decision and people’s exercise habits.
The research of this thesis includes two parts: handing out questionnaires in the case hotels and benchmarking with “best practices”. The survey was implemented in May 2016 in S Group hotels in Turku. Inspired by the results of the survey the researcher decided to do benchmarking to reinforce the research.
The main findings of the research are that the exercise amenities offered by the hotel are im-portant for many and they also affect the hotel-choice. It seems that the more people exercise regularly and the more hotel nights per year one has, the bigger role exercise amenities offered by the hotel play when choosing a hotel. The exercise amenities and possibilities desired during a hotel stay are very much in line with the most popular exercise forms in general: gym, jogging/walking, swimming, group exercise classes and ball games are the most desired.
Suggestions for the commissioning company are given based on the results of the survey and the benchmarking. The main suggestions are to inform clients better of already existing exercise amenities and possibilities, make a mobile application to help clients find the best walking and jogging routes, offer equipment rental/lending for guests and help the guests to find exercise sites in town more easily.
The research of this thesis includes two parts: handing out questionnaires in the case hotels and benchmarking with “best practices”. The survey was implemented in May 2016 in S Group hotels in Turku. Inspired by the results of the survey the researcher decided to do benchmarking to reinforce the research.
The main findings of the research are that the exercise amenities offered by the hotel are im-portant for many and they also affect the hotel-choice. It seems that the more people exercise regularly and the more hotel nights per year one has, the bigger role exercise amenities offered by the hotel play when choosing a hotel. The exercise amenities and possibilities desired during a hotel stay are very much in line with the most popular exercise forms in general: gym, jogging/walking, swimming, group exercise classes and ball games are the most desired.
Suggestions for the commissioning company are given based on the results of the survey and the benchmarking. The main suggestions are to inform clients better of already existing exercise amenities and possibilities, make a mobile application to help clients find the best walking and jogging routes, offer equipment rental/lending for guests and help the guests to find exercise sites in town more easily.